An online Crowdfunding is where loans or donations are raised for a project or a business by asking for contributions from a large number people via an online platform. Also known as Peer2Peer lending, where the 'crowd' (general public) contributes via an online platform to a campaign request for money either in the form of loans/donations/rewards/pre-sales. website which is used by the individuals and businesses to launch a campaign to secure finances i.e. donations or Money which has to be returned to the lender usually with interest. Loans vary in size and in repayment terms. Platforms are managed by a third party and users must pay a fee to use the platform.